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Know It All Marketing is a leading digital optimization and workflow consulting firm, leveraging both human lead and tech-driven strategies to create data-driven and automated marketing solutions for clients to achieve strategic growth. Utilizing cutting-edge tools for data collection, automation, and marketing, Know It All Marketing is the best choice for increasing your business's bottom line.


Let's Talk Numbers

Business Success

Successful automators are 3X more likely to have adopted low-code programs.

Filling in the Gaps

78% plan to further invest  in automation to fill staffing gaps.

Morale + New Processes

85% believe automation can help reduce turnover and attract new workers

Fully Automated



40% greater productivity and efficiency improvements

 Robotic Process Automation (RPA) and Business Process Automation (BPA) are both types of business   automation that aim to streamline operations, improve efficiency, accuracy, and speed of an organization's   processes, but they differ in their approach and focus.

The key differences between RPA and BPA are:
  1. Scope: RPA focuses on automating individual, repetitive, and rule-based tasks by mimicking human interactions with digital systems and software. In contrast, BPA is concerned with managing and optimizing entire end-to-end business processes.
  2. Implementation: RPA can operate within existing software/applications without disrupting current business processes. On the other hand, BPA often requires an overhaul of existing systems to automate entire workflows.
  3. Integration: BPA develops software solutions that integrate all of a company's existing programs for a comprehensive approach, avoiding entanglement in a single part of the process. RPA software enables the creation, deployment, and operation of self-driving software robots that mimic human behavior and interact with digital systems and software.
Both RPA and BPA benefit businesses in different ways:

  1. RPA Benefits:
    • Increases productivity: A Deloitte survey found that around 95% of business respondents want to use RPA to increase productivity.
    • Reduces human error: RPA software robots can perform tasks like data entry, file transmission, form filling, regular analyses, and report generation, which reduces human error.
    • Cognitive capabilities: Advanced machine learning models enable robots to learn cognitive skills like interpreting language, talking, and analyzing unstructured data.
  2. BPA Benefits:
    • Strategic and tactical advantages: BPA emphasizes the strategic and tactical advantages of automation, such as the authorization of invoices, customer relationship management, and supply chain management.
    • Streamlined workflows: BPA automates company activities, making workflows more efficient.
    • Improved end-to-end processes: BPA focuses on managing and optimizing entire business processes, leading to better overall performance.
In summary, RPA and BPA serve similar purposes of streamlining business operations, but they differ in their scope, implementation, and integration. RPA focuses on automating individual tasks, while BPA is concerned with end-to-end processes. Both types of automation offer unique benefits to businesses, such as increased productivity and reduced human error

What Is BPA and RPA?


"Grow your business and make automation and digital presence your strategic advantage !"

Our Services



"Elevate your online presence with our comprehensive content generation services. Our team specializes in creating not only SEO optimized content for websites and social media platforms, but we also cover every aspect of your digital presence, from captivating titles to detailed product descriptions."



"We'll create a customized plan to help you secure your position as a leading player in digital optimization. Whether you choose to have us implement the strategy on a monthly basis or prefer to implement it on your own, the results will speak for themselves. Enjoy increased conversions and views as you see your online presence soar. Contact us today to learn more.



"Stay ahead of the game with our continuously updated blog, packed with valuable information, resources, and tips to boost productivity. As a small business owner, you need to be informed and on top of your game. Our blog provides you with the tools and knowledge to streamline your operations and maximize your success. Stay informed, stay ahead, and stay productive with our must-read blog. Subscribe now and take your business to the next level!"



"Maximize your online presence with our SEO optimized reports. Designed to support your growth and understanding of your digital marketplace positioning, our reports are a valuable tool for anyone looking to enhance their digital strategy. Stay ahead of the competition with regular updates and insightful analysis."


RPA, BPA and Software Convergencce

Know It All Marketing is the premier source for process mapping and workflow improvements. Our team offers AI implementation, workflow automation, and implementation support to ensure your business runs at peak efficiency. With our cutting-edge solutions, you can take your business to the next level.


Process Mapping

Know It All Marketing is your go-to place for process mapping and workflow improvement. We specialize in finding areas of less-optimized tasks and time spent and providing expert help to improve those processes. With our alternative process mapping, we can map out efficient routes that maximize the potential of your workflow.

2023 Automation Trend Stats

2023 is sure to bring new and exciting opportunities for digital optimization and workflow consulting. As the digital landscape continues to evolve, it is essential to stay up to date on the latest trends in order to remain successful. Consulting professionals should be closely watching for emerging trends in digital optimization, automation, analytics, and AI technology. Keeping track of the latest software solutions, data-driven approaches, and customer experience trends will be key to staying ahead of the competition in 2023. Digital optimization and workflow consulting firms should also pay close attention to the changing needs of their clients and the ever-evolving digital landscape in order to continue to provide the best solutions.


Free Consultations

Experience the benefits of automation services and partner with Know It All Marketing to implement automated processes for your business. Our Digital Optimization and Workflow Automation services equip you with cutting-edge tools and tactics to boost the efficiency and efficacy of your operations.

Collaborate with our skilled professionals to pinpoint areas for enhancement and create a practical plan to elevate productivity. Embrace the opportunity to optimize your digital presence and streamline your processes by reaching out to us for a complimentary consultation.

Together, we'll assess your objectives and requirements, offering customized solutions to refine your digital workflows. We eagerly anticipate assisting you in realizing your ultimate potential.

Do more with less and for less.

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